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Visual Development

Visual Development

Concept Art, UI Art, Environment Design and Character Design for games.

Sega Heroes

Layout concepts and style direction for banners, ads, and icons.

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Design Process: The client wanted to develop a set of marketing assets for a SEGA IP. The direction is to sell the retro-look and create items that immediately clicks with people familiar with old school games. 

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I researched past retro game covers. Some common themes were the less saturated colours (from old prints), grids, and the seal of quality badges. 

Copyright © 2024 Tammy Chang.

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